Update (January 2022): Please note that the live workshop has passed. The IC-Hub Email Marketing Workshop is now available as a self-guided workshop.
Do you want to scale up the keeping in touch process?
Do you want to grow your audience in a way that serves others and converts into consulting clients?
Email marketing is the answer! Don't miss out on our final live workshop of the year - a TWO-PARTER!
Topic: Email Marketing - How to Build a Following as an Independent Consultant
When: TWO 1-HOUR SESSIONS - 8 & 15 December (Wednesday) at 4pm UK time (5pm Paris / 11am New York)
Where: Online (dial-in details to be shared with registrants)
Price: 49 euros (39 euros for IC-Hubbers)
Registration: Click here to register
Email marketing is a process of building an audience (of clients and potential clients, among others) and getting to know that audience in a structured way.
It is the SINGLE MOST IMPORTANT THING that has helped Loksan and Molly achieve their independent consulting success.
Creating and growing a mailing list is THE WAY to scale up the “keeping in contact” and “staying in clients’ minds” that we all know generates consulting business. And it’s also very easy, free, and time-efficient when you know how to do it.
In this two-part HANDS-ON practical workshop, you will:
Learn how email marketing applies to your independent consulting business.
Create and grow from scratch your own mailing list of at least 50 key people (clients, potential clients, other key stakeholders).
Send an email to your audience (personalised to each individual).
Create your first "lead magnet" - a resource that will bring new people into your audience.
Learn how to automate the "getting to know" process, so that you can build relationships with large numbers of people (even while you sleep!).
Please note that this will be a live, hands-on practical workshop. We will walk you through all the steps you need to take to establish and grow your mailing list. If you cannot attend live, you will receive the recording and all the resources required to guide you.